
The ROI of Smart Marketing for Lawyers: How to Track What Really Works
Marketing is essential for law firms, but it can also
Marketing is essential for law firms, but it can also
In a highly competitive legal market ruled by clients with
For law firms, following up with leads can make the
For law firms, a signed retainer is more than just
And for large swaths of the legal industry, marketing is
Because honestly, for most law firms, finding leads isn’t so
Being a personal injury law firm owner is hard. After
In the law, windows can close in a hurry. Potential
Building a strong social media presence is no longer a
With this in mind, many law firms view blogging as
Firms now have more marketing channels open to them than
In the high stakes world of law, clients want more
Legal marketing has always trod a fine line. Sure, on
Granat’s clients are in a hypercompetitive world: law firms looking
Hiring a lawyer is not often something someone does casually.
Landing a client on retainer is just the beginning for
The practice of law is becoming increasingly cutthroat. With so
For attorney practices, local visibility in your city can be
For law firms, what leads up to the leads is
Search behavior is changing fast. It is more than a